Moving from Customer Care to Customer Experience
There’s no one-size-fits-all approach to building a great Customer Experience. Each customer has different expectations.
Mobile devices have changed the nature of supporting customers.
We identified three different audience personas that each require a different approach to create the best Customer Experience:
- DIY Heroes
- Digital Conversationalists
- Conversationalists
Christine Landry, Group Chief Executive of Consumer and Industrials at Conduent, reveals more insights from our Customer Experience Report at Conduent Continuum 2017.