Advancing Customer Communications Management
This eBook explores how organizations can bridge the gap to modernizing their customer communications management capabilities without taking on sweeping, large and costly enterprise-wide initiatives.
In a constantly evolving digital landscape, consumer expectations have become more demanding. With this, the need for organizations to up their capabilities to stay current with customer communications preferences has intensified.
This eBook explores how organizations can bridge the gap to modernizing their customer communications management (CCM) capabilities without taking on sweeping, large and costly enterprise-wide initiatives.