Empowering breast cancer awareness with data-driven innovation
Every October, Breast Cancer Awareness Month serves as a global call to raise awareness, promote early detection and support those affected by breast cancer. In 2025, the campaign continues to emphasize the importance of research, education and community engagement, with initiatives ranging from fundraising races and charity gaming events to workplace awareness programs and social media campaigns.
While the pink ribbon remains a powerful symbol, the month also brings attention to deeper challenges—like the need for more research into metastatic breast cancer, which claims over 42,000 lives annually in the U.S. alone. It’s a time to honor survivors, remember those lost, and advocate for better tools and systems that can help detect, track, and manage breast cancer more effectively.
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Breast cancer by the numbers
The statistics underscore the urgency:
- 1 in 8 women in the U.S. will be diagnosed with invasive breast cancer in her lifetime.
- In 2025, an estimated 316,950 women and 2,800 men will be diagnosed with invasive breast cancer in the U.S., with an additional 59,080 cases of non-invasive (in situ) breast cancer.
- About 42,170 women and 510 men are expected to die from breast cancer in the U.S. this year.
- Globally, breast cancer remains the most commonly diagnosed cancer in women, with over 2.3 million new cases annually, projected to rise to 2.7 million by 2030.
- Disparities persist: Black women have a 38% higher risk of dying from breast cancer than white women, despite having a slightly lower incidence rate.
These numbers reflect not only the widespread impact of breast cancer but also the importance of early detection, equitable care and robust data systems.
The role of technology in public health bridging awareness and action
As we commemorate Breast Cancer Awareness Month, it’s essential to move beyond symbolic gestures and invest in systems that drive real change. Conduent’s Maven Public Health Management Solution exemplifies how technology can support public health goals by enabling smarter decision-making, identifying health disparities and ultimately saving lives.
In the fight against breast cancer, data is power. Conduent’s Maven is helping public health agencies harness that power. Maven is a secure, scalable platform designed to monitor and protect community health through automated case management, disease surveillance, and actionable intelligence.
Maven plays a critical role in breast cancer awareness and prevention efforts. It enables state and local health departments to:
- Track cancer and tumor patterns across populations
- Collect and analyze patient histories, diagnoses, treatments and outcomes
- Identify individuals at higher risk and ensure they receive timely screening
- Support epidemiological research to inform public health strategies
Related: Brochure: Maven® Public Health Management Solutions
By integrating data from healthcare providers, public health officials, and epidemiologists, Maven helps agencies strategize solutions that improve outcomes and reduce disparities in cancer care.
Let’s turn awareness into action.
If you're a public health leader, healthcare provider or policymaker, explore how we can help strengthen your cancer surveillance and prevention programs.
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Together, we can make a difference one case, one patient and one life at a time.